Wednesday, March 18, 2009

Walkers Crazy Crisps - part 6

The final installment in our six part series on Walkers new crazy crisp flavours is "Fish and Chips". The first thing that struck me when I heard about this flavour was the inevitable confusion the name would cause.

In Canada, potato crisps are called "chips". Imagine if the food labelling bureaucrats got hold of these. We would have to relabel them as Fish and French Fried Potato Chips. Customers will be asking for Fish and Chips chips. It could trigger a whole range of misunderstandings.

There is a competition for which of the six new "Do Us A Flavour" flavours will be adopted by Walkers. Customers at Blighty's Tuck Store voted with their wallets. The Fish and Chips flavour sold out first.

If I had to add my vote, I too would vote for Walkers Fish and Chips flavour. Ok Walkers, we may not be able to vote officially but, a whole lot of Canadians are backing Fish and Chips.

Enjoy this video from Walkers:
video

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