A cup of tea is too wetAccording to the words of an old British TV commercial: "a cup of tea's too wet without one". The commercial was for the famous and highly inappropriately named "Rich Tea biscuit".
Dunk It. Once!
But perhaps I rush to judgement. The Rich Tea biscuit is famously dunkable. It is also famously fragile when wet. Comedian Peter Kay is quoted as calling the Rich Tea biscuit the "one-dunker". Dunk it a second time and you will be fishing debris out of your teacup (with a spoon please - we're British).
What's in a name?
So why "Rich Tea"? Was the marketing department at the biscuit factory anticipating their product would attract the attention of Britain's dunkers? Remember, dunk it twice and the debris from your biscuit will be navigating the bottom of your teacup, making your tea richer.
Or could it be those same marketing men, realizing their product was plain and lacking in frills, gave it a fancy name to create an up-market image? Either way, it's a "canny little biscuit" as they say in the northeast of England.
So eschew those high-calorie chocolate covered cookies you find on Blighty's shelves. Buy some of the Rich Tea biscuits we mentioned in this week's Blighty's store newsletter instead and, while you're at it, grab some of our bargain priced Yorkshire Tea.
Now find a nice cosy chair in the privacy of your own home and get dunking!
0 comments:
Post a Comment