The Tarts of Bakewell

If a recent newspaper report is accurate we may soon witness an end to sales of the popular "Bakewell Tart" at Blighty's Tuck Store.

It seems that the bakers of Bakewell in Derbyshire are seeking a European injunction to protect their brand. If they are successful (as were the bakers of Melton Mowbray in Leicestershire recently) we may have to re-christen our tarts. Bakewell's bakers want the EU to regulate the use of the name "Bakewell" so that only Bakewell bakers can use it to describe their eponymous product.

Their argument goes something along the lines of "Bakewell bakers bake Bakewell Tarts well but other bakers bake them not so well as well so Bakewell bakers should be the only bakers to sell Bakewell Tarts."

I sampled the tarts of Bakewell in Bakewell, let me see - well it must have been in July on my way, well-dressed, to a well-dressing near Bakewell. They were certainly baked well but they cost an awful lot more than the fine, fresh little tarts to be had at Blighty's Tuck Store every thursday morning.